How the categories compare

Computed from all 63 verified records. Medians use only the programs that publish a figure — nothing is estimated to fill a gap. The rate column covers recurring programs only, because a one-time percentage measures something different.

CategoryProgramsOpenRecurringLifetimeMedian recurring rateMedian cookie
Creator Platforms55330%46 days
Email Marketing1010345%90 days
Landing Pages & Funnels66238%90 days
AI Tools54130%60 days
CRM & Sales77—30%90 days
Web Hosting66210%60 days
Accounting & Finance33—15%105 days
SEO75130%105 days
Productivity84—20%45 days
Security43—30%30 days
Design & Creative31——30 days
  • Creator Platforms has the highest share of recurring programs — 5 of 5. If you want commission that compounds rather than a bounty, start there.
  • SEO has the longest median attribution window at 105 days, which matters most where the buying cycle runs past a month.
  • A high rate in a category with few recurring programs is usually a one-time payout in disguise. Adobe advertises 85%, but that is 85% of a single month — which is why the rate column here counts recurring programs only.
  • A dash means no program in that category publishes the figure, or none pays recurring commission. We leave it blank rather than repeat a number from a third-party directory — see the methodology.